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Make Mine a $Million

Make Mine a $Million Business is a national movement inspiring one million women entrepreneurs to reach one million dollars in revenue by the year 2010. The program was created by Count Me In and OPEN from American Express® to help women entrepreneurs grow and build sustainable enterprises, create jobs and develop innovative products and services.  With 97% of all women-owned businesses in the U.S. reporting less than $1 million in revenue, Make Mine a $Million Business is addressing the growth needs of post-start-up, women-owned businesses. Program awardees receive one-on-one mentoring, marketing and technology assistance and money in the form of Count Me In loans and business lines of credit from OPEN to fund their growth. 

The Make Mine a $Million Business® program is helping to add jobs and growth to the US economy while providing tangible growth opportunities for women entrepreneurs across the country. The program’s mission is to provide women-owned businesses with the resources necessary to generate more than a million dollars in annual revenue, a benchmark just 3% reach. By comparison, men-owned businesses reach the million-dollar plateau twice as often.  

In just three years since the inaugural, pilot program, Make Mine a $Million Business® has evolved into a nationwide movement inspiring one million women to achieve one million dollars in annual revenue by 2010.  In 2006, eight women entrepreneurs turned their businesses into million-dollar enterprises, and to date, 63 women entrepreneurs from across the country have received one-on-one  mentoring, marketing assistance and money in the form of Count-Me-In loans and business lines of credit from OPEN.  In 2007, the program is expanding even further with six events around the country focused on inspiring more women entrepreneurs to realize their million-dollar dreams.

The Make Mind a $Million Business program supports local communities in New England and across the country by helping women to build successful enterprises in their own hometowns," said Nell Merlino, founder and president of Count-Me-In. "The program helps women realize a deeper confidence and belief in themselves and their businesses."


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